Ralph sent a note to the strategic planning group. He remarked that despite the fee increase we were seeing an increase in the membership by almost 100.
No. We did not grow by 100. We're the same. Those 100 people were associate members; now they are called family members.
They did not "exist" to national office before. So their numbers went up.
I did not appreciate the spin. He tricked a few of the readers. For example, Steve said, "[That's an] impressive jump." No. He fooled Roberto. We are not "on the rise." Bamboozled Jason. Sorry. All our efforts have not yielded in an increase.
Doctored statistics! That drives me crazy!
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Finally Ginder dove into the numbers. In face, we are experiencing a 7% decline.
Thursday, October 17, 2013
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